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This training program is a unique and highly effective blend of proven sales and account planning techniques that combine prepared materials with customized exercises. The ultimate objective of this program is to enable you to become efficient and productive in account planning strategies so that appropriate sales techniques can be used during every sales call. Throughout the training, you will practice and apply sales and account planning techniques in your own situational examples. This enables the concepts and techniques to be learned more easily in the classroom and applied more effectively in your own sales situations.

You Will Learn:
  1. The value of effective account planning and development

  2. Methods for identifying key accounts

  3. Strategies for profiling key accounts

  4. Ways to develop account plans that get results

  5. How to establish account objectives

  6. The importance of prioritizing accounts and planning calls


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